Optimize your mobile revenue!

SOMA (Smaato Open Mobile Advertising), Smaato‘s platform, brings optimized international campaigns from various ad networks to the publishers and developers inventory.

SOMA is the platform of choice to earn more money with your mobile web site or mobile application through ad traffic optimization! SOMA’s unique technology connects mobile inventories to a rapidly growing number of leading ad networks worldwide. Advanced targeting and campaign optimization features maximize fill rates and revenue.

SOMA is the single integration point to monetize your global inventory. Additionally to mobile web, the SOMA platform also covers in-application advertising, e.g. iPhone apps.

single connection • 99% fill rate • 30+ ad networks • 215+ countries

Feature Overview:

» Unique global ad network aggregation
» Dynamic optimization engine
» Fill rate & revenue optimization across multiple ad networks
» Fast and reliable XML based communication
» Industry standard device database
» Text and banner ads (MMA standard sizes)
» Powerful reporting engine